Christine Monfriese, owner of Monfriese Rum Cakes, was a TTC bus driver in Toronto who dreamed of opening her own bakery, and decided last year that she wanted to live her life now rather than later. Christine moved her family to Niagara, opening up her business and starting a brand new life where she “felt like home”. Christine has worked hard every day since she got here, building towards opening up her new bakery shop on Queen Street in Niagara Falls. April 1st would have been her Grand Opening, but as we all know, best laid plans have been put on hold in our whole community. But while the Grand Opening is postponed, Christine has turned adversity into opportunity, pivoting in her business model to sell boxes of Jamaican Patties for #stayhome Niagarans who need deliveries to cook at home.
In this unusual time, a story like Christine’s reminds us of how our small business owners have taken some pretty bold leaps to make a Home here, and how important it is that we all pivot right back to help them. This story hits on a deeper level, as we’re all experiencing this together as a community, and comforts that people like Christine provide to us make Niagara so much richer!
Check out her business on Instagram & Facebook: @monfriese_rum_cakes